1. Introduction
We would like to provide you, as the "data subject," with an overview of the processing of your personal data by us and your rights under the data protection laws. The use of our website is generally possible without providing personal data. However, if you wish to use special services of our company through our website, the processing of personal data may become necessary. If the processing of personal data is required and there is no legal basis for such processing, we will generally obtain your consent.
The processing of personal data, such as your name, address, or email address, is always carried out in accordance with the General Data Protection Regulation (GDPR) and in compliance with the country-specific data protection regulations applicable to "Hermann Sewerin GmbH." Through this privacy policy, we aim to inform you about the scope and purpose of the personal data we collect, use, and process.
As the data controller, we have implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. However, internet-based data transmissions can generally have security gaps, so absolute protection cannot be guaranteed. For this reason, you are free to transmit personal data to us through alternative means, such as by telephone or mail.
You can also take simple and easy-to-implement measures to protect yourself against unauthorized access to your data by third parties. Therefore, we would like to give you some tips on how to handle your data securely:
Passwords should consist of at least 12 characters and be chosen so that they cannot be easily guessed. Therefore, they should not include common everyday words, your name, or the names of relatives but should contain uppercase and lowercase letters, numbers, and special characters.
The controller within the meaning of the GDPR is:
Hermann Sewerin GmbH
Robert-Bosch-Straße 3, 33334 Gütersloh, Germany
Phone: +49 (0) 52 41/ 9 34- 0
Fax: +49 (0) 52 41/ 9 34- 444
Email: info@sewerin.com
Representatives of the Controller: Dr. Dipl.-Phys. Swen Sewerin, Dipl.-Wirt.-Inf. Benjamin Sewerin
You can contact the Data Protection Officer as follows:
Thomas Otten
Phone: +49 5221 87292-08
Fax: +49 5221 87292-49
Email: datenschutz-sewerin@audatis.de
You can contact our Data Protection Officer directly at any time with all questions and suggestions regarding data protection.
4. Definitions
The data protection declaration is based on the terms used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our privacy policy should be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terminology used in advance.
We use the following terms, among others, in this privacy policy
1. personal data
Personal data is any information relating to an identified or identifiable natural person. An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
2. Data subject
Data subject is any identified or identifiable natural person whose personal data is processed by the controller (our company).
3. processing
Processing is any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.
4. restriction of processing
Restriction of processing is the marking of stored personal data with the aim of limiting its future processing.
5. profiling
Profiling means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects concerning that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behavior, location or movements.
6. pseudonymization
Pseudonymization is the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.
7. Processor
Processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.
8. recipient
Recipient is a natural or legal person, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients.
9. third party
A third party is a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorized to process personal data.
10. consent
Consent is any freely given, specific, informed and unambiguous indication of the data subject's wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her.
5. legal basis of the processing
Art. 6 para. 1 lit. a) GDPR (in conjunction with. § Section 25 (1) TDDDG (formerly TTDSG)) serves our company as the legal basis for processing operations for which we obtain consent for a specific processing purpose.
If the processing of personal data is necessary for the performance of a contract to which you are a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of another service or consideration, the processing is based on Art. 6 para. 1 lit. b) GDPR. The same applies to such processing operations that are necessary to carry out pre-contractual measures, for example in cases of inquiries about our products or services.
If our company is subject to a legal obligation which requires the processing of personal data, such as for the fulfillment of tax obligations, the processing is based on Art. 6 para. 1 lit. c) GDPR.
In rare cases, the processing of personal data may become necessary in order to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were injured in our company and their name, age, health insurance data or other vital information would have to be passed on to a doctor, hospital or other third party. The processing would then be based on Art. 6 para. 1 lit. d) GDPR.
Ultimately, processing operations could be based on Art. 6 para. 1 lit. f) GDPR. Processing operations that are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to safeguard a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject do not prevail. We are permitted to carry out such processing operations in particular because they have been specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if you are a customer of our company (Recital 47 Sentence 2 GDPR).
Our offer is generally aimed at adults. Persons under the age of 16 may not transmit any personal data to us without the consent of their parents or legal guardians. We do not request personal data from children and young people, do not collect it and do not pass it on to third parties.
6. transfer of data to third parties
Your personal data will not be transferred to third parties for purposes other than those listed below.
We only pass on your personal data to third parties if:
1. you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a) GDPR,
2. the disclosure is permitted in accordance with Art. 6 para. 1 lit. f) GDPR to protect our legitimate interests and there is no reason to assume that you have an overriding interest worthy of protection in not disclosing your data,
3. in the event that there is a legal obligation for the disclosure pursuant to Art. 6 para. 1 lit. c) GDPR, and
4. this is legally permissible and necessary for the processing of contractual relationships with you in accordance with Art. 6 para. 1 lit. b) GDPR.
In order to protect your data and, if necessary, to enable us to transfer data to third countries (outside the EU/EEA), we have concluded data processing agreements based on the European Commission's standard contractual clauses. If the standard contractual clauses are not sufficient to establish an adequate level of security, your consent may serve as the legal basis for the transfer to third countries in accordance with Art. 49 para. 1 lit. a) GDPR. This sometimes does not apply to data transfers to third countries for which the European Commission has issued an adequacy decision in accordance with Art. 45 GDPR.
7 Technology
7.1 SSL/TLS encryption
This site uses SSL or TLS encryption to ensure the security of data processing and to protect the transmission of confidential content, such as orders, login data or contact requests that you send to us as the operator. You can recognize an encrypted connection by the “https://” instead of “http://” in the address line of the browser and by the lock symbol in your browser line.
We use this technology to protect your transmitted data.
7.2 Data collection when visiting the website
If you only use our website for informational purposes, if you do not register or otherwise provide us with information or do not give your consent to processing that requires consent, we only collect data that is technically necessary for the provision of the service. This is regularly data that your browser transmits to our server (“in so-called server log files”). Our website collects a range of general data and information each time you or an automated system accesses a page. This general data and information is stored in the server log files. The following can be recorded:
1. browser types and versions used,
2. the operating system used by the accessing system
3. the website from which an accessing system accesses our website (so-called referrer)
4. the subpages which are accessed via an accessing system on our website
5. the date and time of access to the website
6. a shortened Internet Protocol address (anonymized IP address) and,
7. the Internet service provider of the accessing system.
When using this general data and information, we do not draw any conclusions about your person. Rather, this information is required in order to
1. deliver the content of our website correctly
2. optimize the content of our website and the advertising for it,
3. ensure the long-term functionality of our IT systems and the technology of our website, and
4. to provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack.
This collected data and information is therefore evaluated by us both statistically and with the aim of increasing data protection and data security in our company in order to ultimately ensure an optimal level of protection for the personal data processed by us. The anonymous data of the server log files are stored separately from all personal data provided by a data subject.
The legal basis for data processing is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest follows from the data collection purposes listed above.
7.3 Encrypted payment transactions
If there is an obligation to provide us with your payment data (e.g. the account number when issuing a direct debit authorization) after the conclusion of a fee-based contract, this data is required for payment processing.
Payment transactions via the usual means of payment (Visa/MasterCard or direct debit) are made exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.
We use this technology to protect your transmitted data.
7.4 Hosting by Mittwald
We host our website with Mittwald CM Service GmbH & Co. KG, Königsberger Straße 4-6, 32339 Espelkamp (hereinafter referred to as Mittwald).
When you visit our website, your personal data (e.g. IP addresses in log files) is processed on Mittwald's servers.
Mittwald is used on the basis of Art. 6 para. 1 lit. f) GDPR. We have a legitimate interest in the most reliable presentation, provision and security of our website.
We have concluded a data processing agreement (DPA) with Mittwald in accordance with Art. 28 GDPR. This is a contract prescribed by data protection law, which ensures that Mittwald processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
You can find more information on Mittwald's data protection provisions at: www.mittwald.de/datenschutz
8 Cookies
8.1 General information about cookies
Cookies are small files that your browser automatically creates and that are stored on your IT system (laptop, tablet, smartphone, etc.) when you visit our website.
Information is stored in the cookie that results from the connection with the specific end device used. However, this does not mean that we obtain direct knowledge of your identity.
The use of cookies serves to make the use of our website more pleasant for you. For example, we use so-called session cookies to recognize that you have already visited individual pages of our website. These are automatically deleted after you leave our site.
In addition, we also use temporary cookies to optimize user-friendliness, which are stored on your end device for a specified period of time. If you visit our site again to use our services, it is automatically recognized that you have already visited us and which entries and settings you have made so that you do not have to enter them again.
On the other hand, we use cookies to statistically record the use of our website and to evaluate our offer for you for the purpose of optimization. These cookies enable us to automatically recognize that you have already visited our website when you visit it again. The cookies set in this way are automatically deleted after a defined period of time. The respective storage period of the cookies can be found in the settings of the consent tool used.
8.2 Legal basis for the use of cookies
The data processed by the cookies, which are required for the proper functioning of the website, are therefore necessary to safeguard our legitimate interests and those of third parties in accordance with Art. 6 para. 1 lit. f) GDPR.
For all other cookies, you have given your consent to this via our opt-in cookie banner in accordance with Art. 6 para. 1 lit. a) GDPR.
9. Website content
9.1 Data processing for opening a customer account and for contract processing
Personal data is collected and processed in accordance with Art. 6 (1)(b) GDPR when you submit it to us to fulfil a contract or to open a customer account. The type of data collected will be evident from the relevant input form. You can delete your customer account at any time, for example, by sending a message to the controller’s address specified above. We will store and use the data submitted by you for contract processing. After the contract has been completed or your customer account has been deleted, your data will be locked, taking tax and commercial retention periods into consideration, and will be deleted when these periods have expired unless you have given express consent for the further use of your data or we reserve the right to further data use as permitted by law, of which we will notify you accordingly.
9.2 Data processing for order processing
As part of contract processing, personal data collected by us will be disclosed to the shipping company commissioned by us with delivery if this is required to deliver goods. As part of payment processing, we will disclose your payment data to the commissioned financial institution if this is required for payment processing. If payment service providers are used, we will notify you explicitly of this fact. The legal basis for the disclosure of your data is Art. 6 (1)(b) GDPR.
9.3 Contact/contact form
When you contact us (e.g. via our contact form or email), personal data is collected. The type of data collected when using a contact form will be evident from the relevant contact form. This data will be used exclusively to respond to your enquiry or for contacting you and the technical administration associated with this process. The legal basis for data processing is our legitimate interest in responding to your enquiry in accordance with Art. 6 (1)(f) GDPR. If your reason for contacting us is to enter into a contract, the additional legal basis for processing is Art. 6 (1)(b) GDPR. Once we have completed dealing with your enquiry, your data will be deleted. This will be the case when circumstances indicate that the subject matter has been concluded and there are no conflicting legal retention obligations.
9.4 Vacancy management/job portal
We will collect and process personal data provided by applicants to deal with the application process. Processing can also take place electronically. This will be the case in particular if an applicant submits application documentation electronically, e.g. by email or via an online form on our website. If we sign an employment or service contract with an applicant, the data submitted will be stored to process the employment relationship, taking legal stipulations into consideration. If no contract is signed with the applicant, the application documentation will be deleted automatically two months after the rejection has been announced unless we have conflicting legitimate interest. Legitimate interest in this sense constitutes an obligation of proof in a procedure in accordance with the General Equal Treatment Act (AGG).
The legal basis for processing your data is Art. 88 GDPR in connection with § 26 (1) BDSG (Federal Data Protection Act).
9.5 Facebook Connect
You can log in to our website to create a customer account or to register via what is known as single-sign-on technology using the “Facebook Connect” social plugin provided by Facebook, the social network, which is operated by Meta Platforms Inc. (previously Facebook Inc.), 1 Hacker Way, Menlo Park, CA 94025, USA (“Meta”) if you have a Facebook profile. You can recognise “Facebook Connect” social plugins on our website by the blue button with the Facebook logo and the label “Mit Facebook anmelden” or “Connect with Facebook” or “Log in with Facebook” or “Sign in with Facebook”.
If you access one of our online pages that contains such a plugin, your browser will establish a direct connection to Meta’s servers. The plugin content will be submitted to your browser directly by Facebook and embedded into the page. This incorporation provides Facebook with the information that your browser has accessed the relevant online page, even if you do not have a Facebook profile or you are not logged in to Facebook at that time. This information (including your IP address) will be transmitted directly by your browser to a Meta server in the US and stored there. These processing operations will only take place if you have provided us with express consent in accordance with Art. 6 (1)(a) GDPR.
Using this “Facebook Connect” button on our website, you also have the option to log in to or register on our website with your Facebook user data. Only in the event that you give your express consent in accordance with Art. 6 (1)(a) GDPR before the login process based on a relevant notice about the exchange of data with Facebook, will we receive the general and publicly accessible information stored in your profile when you use the “Facebook Connect” button, depending on the privacy settings configured by you on Facebook. This information includes your user ID, name, profile picture, age and gender.
We would like to point out that, following a change in privacy conditions and user conditions by Facebook, when you have given your consent, transmission of your friends’ profile pictures as well as their user IDs and your list of friends may also be transmitted if this has been marked as “public” in your privacy settings on Facebook. The data transmitted by Facebook (title, first name, last name, address details, country, email address, date of birth) will be stored and processed by us so we can create a user account for you with the required data if you have authorised this on Facebook. In turn, based on your consent, data can also be transmitted by us to your Facebook profile (e.g. information about your browsing or purchasing behaviour).
You can revoke your consent at any time by sending a message to the controller mentioned at the beginning of this Statement.
For the purpose and extent of data collection and the further processing and use of your data by Facebook as well as your associated rights and setting options to protect your privacy, please see Facebook’s Privacy Notice: www.facebook.com/policy.php
This US company has been certified within the scope of the EU-US Data Privacy Framework. This means an adequacy decision in accordance with Art. 45 GDPR exists so that transmission of personal data is permitted without further guarantees or additional measures.
Processing of personal data via the Facebook button will only take place if you have given your express consent in accordance with Art. 6 (1)(a) GDPR.
If you do not want Facebook associating the data collected via our website with your Facebook profile, you have to log out of Facebook before visiting our website. You can also completely prevent loading of Facebook plugins via add-ons for your browser, e.g. using “Adblock Plus” (https://adblockplus.org/de/).
10. Sending newsletters
10.1 Sending newsletters to regular customers
If you have provided us with your email address when buying goods or services, we will reserve the right to regularly email you offers from our range relating to similar goods or service to those you have purchased. In accordance with § 7 (3) UWG (Unfair Competition Act), we do not need your consent for this. Data processing will take place exclusively based on our legitimate interest in personalised direct advertising in accordance with Art. 6 (1)(f) GDPR. If you have initially objected to the use of your email address for this purpose, we will not send you emails. You have the right to object to the use of your email address for the specified advertising purpose at any time with future effect by sending a message to the controller mentioned above. You will merely incur communication costs at the basic rates. Once your objection has been received, the use of your email address for advertising purposes will be stopped immediately.
10.2 Advertising newsletters
Our website gives you the option to subscribe to our company’s newsletter. The type of personal data transmitted to us when subscribing to the newsletter will be evident from the input screen.
We notify our customers and business partners at regular intervals about our offers via a newsletter. You can only receive our company’s newsletter if
1. you have a valid email address and
2. you have registered to receive the newsletter.
For legal reasons, as part of the double-opt-in procedure, a confirmation email will be sent to the email address you specified when signing up to receiving newsletters. This confirmation is designed to check whether you, as the owner of the email address, have authorised the receipt of newsletters.
When you subscribe to our newsletter, we will also store the IP address issued by your Internet Service Provider (ISP) for the IT system used at the time of registration as well as the date and time of your registration. Collection of this data is required to trace any (potential) misuse of your email address at a later stage and is therefore used for our legal safeguarding.
The personal data collected when subscribing to our newsletter is exclusively used to send our newsletter. Newsletter subscribers can also be notified by email if this is required for the operation of the newsletter service or related registration, which may be the case in the event of changes to the newsletter offer or changes in technical conditions. Personal data collected for newsletter services will not be disclosed to third parties. You can cancel your newsletter subscription at any time. You can, at any time, revoke your consent for the storage of your personal data given to us for the purposes of sending you our newsletter. There is a link in every newsletter to unsubscribe from our newsletters. You also have the option to unsubscribe from our newsletters on our website or to notify us in another way.
The legal basis for data processing so newsletters can be sent is Art. 6 (1)(a) GDPR.
10.3 Newsletter tracking
Our newsletters contain what is known as tracking pixels. A tracking pixel is a miniature graphic embedded in emails sent in HTML format to allow recording and analysis of log files. This allows us to carry out statistical assessment of the success or failure of online marketing campaigns. Using the embedded tracking pixel, the company can determine whether and when an email was opened by you and which links from the email were accessed by you.
This personal data collected via tracking pixels included in newsletters is stored and evaluated by us to optimise sending of newsletters and to be able to adapt the content of future newsletters more effectively to your interests. This personal data will not be disclosed to third parties. Data subjects have the right to revoke their consent separately given via the double-opt-in procedure at any time. After revocation, this personal data will be deleted by us. Unsubscribing from our newsletters is automatically understood as a revocation.
This type of evaluation will take place in particular in accordance with Art. 6 (1)(f) GDPR based on our legitimate interest in inserting personalised advertising, market research and/or the needs-based design of our website.
10.4 MailChimp
Our email newsletters are sent by the technical service provider Intuit Inc., The Rocket Science Group, LLC d/b/a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA, to which we will disclose your data that you have submitted when you subscribe to our newsletter. This disclosure takes place within the scope of order processing by MailChimp. Please note that your data will usually be transmitted to and stored in a MailChimp server in the US.
MailChimp uses this information to send and statistically evaluate the newsletters on our behalf. For this evaluation, the emails contain what is known as web beacons or tracking pixels that make up one-pixel image files stored on our website. We can then determine whether a newsletter message was opened and which links were clicked. Furthermore, technical information is recorded (e.g. the time of access, IP address, browser type and the operating system). This data is exclusively used for the statistical analysis of newsletter campaigns. The results of these analyses can be used to adapt future newsletters more effectively to the interests of their recipients.
The assignment of the service provider for sending newsletters is based on Art. 6 (1)(f) GDPR and an order processing contract according to Art. 28 GDPR. The legal basis for processing your personal data in connection with the newsletter is your consent given as part of the “double-opt-in” procedure in accordance with Art. 6 (1)(a) GDPR. You can revoke your consent at any time.
Furthermore, MailChimp itself can use the data in accordance with Art. 6 (1)(f) GDPR based on its own legitimate interest in needs-based development and optimisation of its services as well as for market research, for example, to determine which countries recipients are from. However, MailChimp does not use the data provided by our newsletter recipients to contact them or to disclose them to third parties.
If you would like to object to the data processing specified, you must unsubscribe from the newsletter.
This US company has been certified within the scope of the EU-US Data Privacy Framework. This means an adequacy decision in accordance with Art. 45 GDPR exists so that transmission of personal data is permitted without further guarantees or additional measures.
Please see the following link for MailChimp’s Privacy Policy: mailchimp.com/legal/privacy/
11. Our activities in social networks
We are represented in social media networks so we can communicate with you there, too, and provide information about our services. When you visit one of our social media pages, we are jointly responsible for data processing along with the provider of the relevant social media platform in accordance with Art. 26 GDPR based on the processing operations this triggers.
We are not the original provider of these pages but we merely use them as part of the options provided to us by the relevant provider.
As a precaution, we would therefore like to point out that your data may be processed outside the European Union or the European Economic Area. Use of these pages may therefore be associated with privacy risks because the protection of your rights, e.g. to information, erasure, objection etc., may be more difficult, and data processing in social networks often takes place for advertising purposes or for the analysis of user behaviour by the provider without us being able to influence this. If the provider creates user profiles, cookies are often used or user behaviour is associated with the member profile created by you in the social network.
The processing operations relating to personal data take place in accordance with Art. 6 (1)(f) GDPR based on our legitimate interest and the legitimate interest of the relevant provider in being able to communicate with you promptly and provide information about our services. If you have to provide consent to the relevant provider for the processing of your user data, the legal basis will be Art. 6 (1)(a) GDPR in connection with Art. 7 GDPR.
We do not have access to the providers’ databases. We would therefore like to point out that you should ideally enforce your rights (e.g. to information, rectification, erasure etc.) with the relevant provider. We have listed further information about the processing of your data in social networks with the relevant providers of social networks used by us:
11.1 LinkedIn
(Co-) Controller for data processing in Europe:
LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland
Privacy Statement:
www.linkedin.com/legal/privacy-policy
11.2 XING (New Work SE)
(Co-) Controller for data processing in Germany:
New Work SE, Am Strandkai 1, 20457 Hamburg, Germany
Privacy Statement:
privacy.xing.com/de/datenschutzerklaerung
Requests for information by XING members:
www.xing.com/settings/privacy/data/disclosure
12. Web analysis
12.1 Google Analytics Universal
We use Google Analytics on our website, a web analysis service provided by Google Ireland Limited (https://www.google.de/intl/de/about/), Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). In this context, pseudonymised user profiles are created and cookies used (see Item “Cookies”). The information created by the cookie relating to your use of this website, such as
1. browser type/version,
2. the operating system used,
3. the referrer URL (page visited before),
4. the host name of the accessing computer (IP address) and
5. time of the server request,
is transmitted to and stored in a Google server in the US. The information is used to evaluate website use, to create reports about website activities and to provide additional services related to website use and internet use for the purposes of market research and the needs-based design of these websites. This information may also be disclosed to third parties if this is legally stipulated or if third parties process this data on our behalf. Under no circumstances will your IP address be associated with any of your other data by Google. IP addresses are anonymised so that no association is possible (IP masking).
You can prevent the installation of cookies using the relevant browser software settings. However, we would like to point out that in this case, you may not be able to use all the website functions fully.
These processing operations will only take place if you have provided us with express consent in accordance with Art. 6 (1)(a) GDPR.
You can also prevent the collection of data created by the cookie which is related to your website use (including your IP address) as well as the processing of this data by Google by downloading and installing a browser add-on (https://tools.google.com/dlpage/gaoptout?hl=de).
As a US business, the parent company Google LLC has been certified within the scope of the EU-US Data Privacy Framework. This means an adequacy decision in accordance with Art. 45 GDPR exists so that transmission of personal data is permitted without further guarantees or additional measures.
For Google Analytics’ Privacy Policy, please see support.google.com/analytics/answer/6004245;
13. Plugins and other services
13.1 Google Photos
We use the service Google Photos provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, to store pictures that are embedded in our homepage.
Embedding means the integration of certain external content (text, video or image data) provided by another website (Google Photos) which then appears on our own website. An embedding code is used for this process. If an embedding code is used by us, the external content provided by Google Photos is displayed by default as soon as you visit one of our pages.
Your IP address is transmitted to Google Photos via the technical implementation of the embedding code which allows the display of Google Photos images. Google Photos also records our website, the browser type used, the browser language as well as the time and length of the visit. Furthermore, Google Photos can record information about which of our sub-pages you have visited and which links you have clicked as well as other interactions by you when visiting our website. This data may be stored and evaluated by Google Photos.
These processing operations will only take place if you have provided us with express consent in accordance with Art. 6 (1)(a) GDPR.
This US company has been certified within the scope of the EU-US Data Privacy Framework. This means an adequacy decision in accordance with Art. 45 GDPR exists so that transmission of personal data is permitted without further guarantees or additional measures.
For Google’s Privacy Policy, please see www.google.com/policies/privacy/.
13.2 Google Tag Manager
We use the Google Tag Manager service on this website. Google Tag Manager’s operating company is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Ireland Limited is part of the Google Group of Companies with headquarters at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
With the help of this tool, “website tags” (i.e. keywords embedded in HTML elements) can be implemented and managed using an interface. By using Google Tag Manager, we can trace automatically which button, link or personalised image you have actively clicked so we can then record which of our online content is of particular interest to you.
The tool also triggers other tags which, in turn, may also collect data. Google Tag Manager does not access this data. If you have enforced deactivation at domain or cookie level, it will remain for all tracking tags implemented via Google Tag Manager.
These processing operations will only take place if you have provided us with express consent in accordance with Art. 6 (1)(a) GDPR.
As a US business, the parent company Google LLC has been certified within the scope of the EU-US Data Privacy Framework. This means an adequacy decision in accordance with Art. 45 GDPR exists so that transmission of personal data is permitted without further guarantees or additional measures.
For further information about Google Tag Manager or Google’s Privacy Policy, please see www.google.com/intl/de/policies/privacy/.
13.3 Google WebFonts
For the uniform display of typefaces, our website uses what is known as WebFonts. Google WebFonts are provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Ireland Limited is part of the Google Group of Companies with headquarters at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
These processing operations will only take place if you have provided us with express consent in accordance with Art. 6 (1)(a) GDPR.
As a US business, the parent company Google LLC has been certified within the scope of the EU-US Data Privacy Framework. This means an adequacy decision in accordance with Art. 45 GDPR exists so that transmission of personal data is permitted without further guarantees or additional measures.
For further information about Google WebFonts or Google’s Privacy Policy, please see developers.google.com/fonts/faq; www.google.com/policies/privacy/.
13.4 YouTube videos with advanced privacy mode (YouTube-NoCookies)
Some of our sub-pages contain links or connections to YouTube services. As a basic rule, we are not responsible for web content we are linking to. If you are following a link to YouTube, we would like to point out that YouTube stores and uses user data in accordance with its own Privacy Policy (e.g. personal information, IP address).
YouTube’s operating company is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.
We directly embed videos stored on YouTube in some of our sub-pages. With this integration, YouTube website content is displayed in some sections of a browser window. If you access a (sub-) page of our online services where YouTube videos are embedded, a connection to the YouTube servers is established, thus displaying the content on the website by transmitting it to your browser.
The integration of YouTube content can only take place in the “advanced privacy mode”. YouTube itself provides this and ensures that YouTube does not initially store any cookies on your device. When accessing the relevant pages, however, the IP address and potentially other data are transmitted which provides information about which of our pages you have visited. But this information cannot be associated with you unless, before accessing the page, you have logged in to YouTube or another Google service or you are permanently logged in. As soon as you start to play an embedded video by clicking on it, YouTube will store only those cookies on your device that do not contain personally identifiable data because of the advanced privacy mode, unless you are logged in to a Google service at the time. These cookies can be prevented by using the relevant browser setting and extensions.
Requesting the video is regarded as your consent for the relevant cookie being stored (Art. 6 (1)(1)(a) GDPR).
This US company has been certified within the scope of the EU-US Data Privacy Framework. This means an adequacy decision in accordance with Art. 45 GDPR exists so that transmission of personal data is permitted without further guarantees or additional measures.
For YouTube’s Privacy Policy, please see www.google.de/intl/de/policies/privacy/.
14. Your rights as the data subject
14.1 Right to confirmation
You have the right to request confirmation from us whether personal data relating to you is being processed.
14.2 Right to information Art. 15 GDPR
You have the right to obtain, at any time, information free of charge about the personal data stored about you as well as a copy of this data in accordance with legal stipulations.
14.3 Right to rectification Art. 16 GDPR
You have the right to request the rectification of incorrect personal data relating to you. You also have the right to request the completion of incomplete personal data, taking the reasons for processing into consideration.
14.4 Erasure Art. 17 GDPR
You have the right to request that personal data relating to you be erased immediately if one of the legally stipulated reasons exists and if processing or storage is not required.
14.5 Restriction of processing Art. 18 GDPR
You have the right to request the restriction of processing if one of the legal stipulations exists.
14.6 Data portability Art. 20 GDPR
You have the right to receive the personal data relating to you, which was provided to us by you, in a structured, commonly used and machine-readable format. You also have the right to transmit this data to another controller without hindrance from us to which this personal data was provided, if processing is based on the consent in accordance with Art. 6 (1)(a) GDPR or Art. 9 (2)(a) GDPR or on a contract in accordance with Art. 6 (1)(b) GDPR and processing takes place using automated procedures, if processing is not required to carry out a task within the public interest or takes place to exercise official authority vested in us.
Additionally, when exercising your right to data portability in accordance with Art. 20 (1) GDPR, you have the right to have the personal data transmitted directly from one controller to another, where technically feasible and this does not adversely affect the rights and freedoms of others.
14.7 Objection Art. 21 GDPR
You have the right to object at any time to the processing of personal data related to you on grounds relating to your particular situation which takes place in accordance with Art. 6 (1)(e) (data processing based on public interest) or (f) GDPR (data processing based on balancing of interest).
This also applies to profiling based on these stipulations in accordance with Art. 4 (4) GDPR.
If you object, we will no longer process your personal data, unless we can prove expressly justifiable reasons for processing which outweigh your interests, rights and freedoms or if processing is designed to assert, exercise or defend legal claims.
In individual cases, we will process personal data for direct advertising. You can object at any time to the processing of personal data for the purposes of this type of advertising. This also applies to profiling if it is associated with this type of direct advertising. If you object to processing for the purposes of direct advertising, we will no longer use your personal data for this purpose.
You also have the right, on grounds relating to your particular situation, to object to the processing of personal data related to you which we carry out for scientific or historical research purposes or for statistical purposes in accordance with Art 89 (1) GDPR, unless this type of processing is required to carry out a task in the public interest.
You are free to exercise your right to object using automated procedures where technical specifications are used in connection with the use of services provided by the information society, notwithstanding Directive 2002/58/EC.
14.8 Revocation of privacy consent
You have the right to revoke consent for processing personal data at any time with future effect.
14.9 Complaining to a supervisory authority
You have the right to complain to a supervisory authority responsible for data protection about our processing of personal data.
15. Routine storage, deletion and locking of personal data
We will only ever process and store your personal data for the period required to fulfil the storage purpose or if this is specified by legal stipulations to which our company is subject.
If the storage purpose is no longer applicable or a specified storage period has elapsed, personal data is routinely locked or deleted in accordance with legal stipulations.
16. Storage duration of personal data
The criterion for the storage duration of personal data is the relevant legal retention period. After this period has elapsed, the relevant data is deleted routinely unless it is required for the fulfilment or initiation of a contract.
17. Validity of and changes to the Privacy Statement
This Privacy Statement is currently valid and was last updated in December 2023.
When we further develop our website and our services, or based on changed legal or official stipulations, we may have to modify this Privacy Statement. You can access and print out the current Privacy Statement at any time via our website at “https://www.sewerin.com/datenschutzbestimmungen”.
This Privacy Statement was created using the following privacy software: audatis MANAGER.
18. Up-to-date and change of the data protection declaration
This data protection declaration is currently valid and has as of August 2024. Due to the further development of our websites and offers or due to changes in legal or regulatory requirements, it may become necessary to change this data protection declaration. The current data protection declaration can be accessed and printed at any time on the website at "https://www.sewerin.com/data protection regulations". This data protection declaration was created with the support of the data protection software: audatis MANAGER.